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Apple slapped with privacy lawsuit

October 28, 2015 thelatestnews 0

Apple has been slapped with a lawsuit contending that applications for its iPhone and iPad unlawfully provide unique and personal information about users to advertising networks.

The lawsuit against Apple and four other companies that provide apps for its popular devices was filed in San Jose, California Dec 23 but was first reported Wednesday by Bloomberg News.

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The lawsuit comes amid increasing concern that apps on Apple’s iOS operating system and Google’s rival Android software are leaking sensitive personal information about their users.

Filed by Jonathan Lalo of Los Angeles, the complaint asks for class action status and contends users of the iPhone and iPad “were the victims of privacy violations and unfair business practices by Apple”.

The other companies included in the suit are Backflip, Pandora, Dictionary.com and The Weather Channel.

The complaint alleges that the apps transmit unique and personal information to ad networks without users’ consent and in contravention of Apple’s claims to have implemented “strong privacy protections” for users of the App Store, where every app available is reviewed and approved by the company.

The lawsuit said that the information being illegally provided to ad networks included “users’ location, age, gender, income, ethnicity, sexual orientation and political views”, in violation of the Electronic Communications Privacy Act, the Computer Fraud and Abuse Act as well as other state and federal laws.…

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Apple designing ‘no-glasses’ 3D technology

December 21, 2014 thelatestnews 0

Computer giant Apple, the company behind the iPod and iPhone, is working on a next generation 3D technology for TV and movies that does away with its biggest problem – 3D glasses.

Most current 3D technologies require viewers to wear glasses that allow the right and left eye to see slightly different images to produce the illusion of depth on the screen.

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The Apple system relies upon a special screen that is dotted with tiny pixel-sized domes that deflect images taken from slightly different angles into the right and left eye of the viewer, reports the Telegraph.

By presenting images taken from slightly different angles to the right and left eye, this creates a stereoscopic image that the brain interprets as three-dimensional.

A patent recently granted to Apple, however, has now sparked speculation that it may even go further than 3D domain by offering the chance for holographic films.

But holographic movies would require new filming techniques, different from the one currently used by the movie industry to ensure actors are filmed from multiple angles.

Apple also proposes using 3D imaging technology to track the movements of multiple viewers and the positions of their eyes so that the direction the image is deflected by the screen can be subtly adjusted to ensure the picture remains sharp and in 3D.

The Apple patent claims this technology would also create images that appear to be holographic because of the ability to track the observers movements.

It states: “An exceptional aspect of the invention is that it can produce viewing experiences that are virtually indistinguishable from viewing a true hologram.

“Such a ‘pseudo-holographic’ image is a direct result of the ability to track and respond to observer movements.”

Leander Kahney, consumer technology expert and author of the book “Cult of Mac” said: “If Apple cracks the technology, it could help make 3D the dominant display technology. It certainly does away with the biggest problem – the 3D glasses.”…